The Toyota Fortuner, MG Majestor, and Isuzu MU-X stand out as some of the best alternatives to the Ford Endeavour in India. The Endeavour is no longer sells the Endeavour as a brand-new SUV. However, it remains relevant in the used-car market because of its excellent diesel engine, 10-speed automatic gearbox, spacious seven-seat configuration, premium interiors, and capable four-wheel-drive system.
Ford discontinued vehicle sales in India in 2021, and the Endeavour left the market at approximately ₹33.80 lakh to ₹36.25 lakh ex-showroom. Buyers seeking a similar new SUV can consider the Toyota Fortuner, MG Majestor or Isuzu MU-X.
Table of Contents
Quick Summary
- The Ford Endeavour is discontinued in India and is currently available only in the used-car market.
- Its last recorded new-car price range was approximately ₹33.80 lakh to ₹36.25 lakh ex-showroom.
- The final India-spec Endeavour used a 2.0-litre turbo-diesel engine producing around 170 PS and 420 Nm.
- It was paired with a 10-speed torque-converter automatic gearbox and offered in 4×2 and 4×4 configurations.
- The Endeavour had seven seats, a ladder-frame chassis and a terrain management system with multiple drive modes.
- The Toyota Fortuner is the closest established rival and offers a stronger 2.8-litre diesel with up to 204 hp and 500 Nm.
- The MG Majestor is the most modern alternative, with a 215 hp twin-turbo diesel, Level 2 ADAS and advanced off-road hardware.
- The Isuzu MU-X is the closest price match and keeps the same basic diesel, automatic, seven-seat, body-on-frame formula.
- The Fortuner suits buyers who prioritise reliability and resale, the Majestor those who want features and technology, and the MU-X those who want simple, rugged utility.
- A well-maintained used Endeavour can still make sense for buyers who specifically want its 10-speed gearbox, premium cabin and proven 4×4 capability.
Price and Mileage Comparison with Ford Endeavour
As we explore the Ford Endeavour expert comparison, it is important to note that since the car is off the market, the price reflects its last recorded new-car ex-showroom range. The Toyota Fortuner is priced almost the same as the Endeavour, while the Isuzu MU-X sits just outside the Endeavour’s range. The MG Majestor’s price is of course far higher but has newer features and safety packages.
Mileage remains broadly similar across the rugged diesel SUVs. The Fortuner offers the strongest claimed diesel efficiency in this group, while the MU-X remains close to the Endeavour. MG has not published a clean official ARAI mileage figure for the Majestor, so it is better to leave that figure unlisted than reuse the older Gloster’s tested numbers.
| Car | Ex-showroom Price Range | Fuel Options | Best Claimed Mileage |
| Ford Endeavour | ₹33.80–36.25 lakh when new | Diesel | 13.9 km/l |
| Toyota Fortuner | ₹34.76–50.46 lakh | Petrol, Diesel, Diesel Mild Hybrid | Up to 14.6 km/l diesel |
| MG Majestor | ₹42.49–44.99 lakh | Diesel | Not officially published |
| Isuzu MU-X | ₹34.53–37.71 lakh | Diesel | 13 km/l |
Ford Endeavour prices are its last recorded new-car prices in India. Current alternative prices are approximate ex-showroom figures and may vary by location and variant.
Top Alternatives of Ford Endeavour in India
Toyota Fortuner
When talking about which is the best alternative to the Ford Endeavour, the first car that comes to mind is the Toyota Fortuner, which has been a direct rival. Moreover, both of these SUV models use body-on-frame construction, have seven seats and combine diesel engine capabilities with proper off-road proficiency.
The Fortuner currently offers a 2.7-litre petrol engine producing around 166 hp and 245 Nm and a 2.8-litre turbo-diesel producing around 204 hp and up to 500 Nm. Buyers can choose manual or automatic gearboxes depending on the variant, while 4×4 is available with the diesel. Selected 4×4 automatic versions also use Toyota’s 48V Neo Drive mild-hybrid system.
Why it is better than Ford Endeavour
Another great advantage of the Fortuner is diesel performance. The Fortuner comes with a 2.8-litre diesel engine, which means that the car can produce around 204 hp of power along with torque of more than 500Nm. On the other hand, the output of the Ford Endeavour is 170 PS and 420 Nm of torque, which gives the Fortuner a significant advantage over the Endeavour.
The Fortuner also benefits from Toyota’s extensive current sales and service network. Buyers get a new-car warranty, easy access to parts and a model that continues to enjoy strong resale demand in India.
Lastly, another major advantage of the Fortuner is its powertrain options. Whereas the range of India-spec Endeavour consists of diesel variants only, Fortuner offers petrol with manual and automatic options in 4×2 and 4×4 configurations.
The diesel Fortuner can also return claimed mileage of up to around 14.6 km/l, which is slightly better than the final Endeavour’s 13.9 km/l 4×2 figure.
Off-road capability can be really advantageous too, as 4×4 cars offer low gear ratios, off-road-oriented features, and the reliability commonly expected from ladder-frame SUVs.
The Endeavour still has several strengths. Its 10-speed automatic was smoother and more sophisticated than many rivals of its era, while its panoramic sunroof, powered third row and more premium-feeling cabin gave it a stronger comfort advantage. However, for a current new-car buyer who wants a rugged seven-seat SUV with strong resale and proven reliability, the Fortuner remains the most straightforward replacement.
Price Comparison: Toyota Fortuner vs Ford Endeavour
The Fortuner is close to the lowest recorded Endeavour price, and the prices of its upscale 4×4 variants vary significantly.
| Variant | Toyota Fortuner Price Range | Ford Endeavour Last New-Car Price Range |
| Base-variant | 2.7 Petrol 4×2 AT: ₹34.76 lakh | Titanium+ 4×2 AT: ₹33.80 lakh |
| Mid-variant | 2.8 Diesel 4×2 AT: Approx. ₹37.61 lakh | Titanium+ 4×4 AT: ₹35.60 lakh |
| Top-variant | GR-S 2.8 Diesel 4×4 AT: ₹50.46 lakh | Sport 4×4 AT: ₹36.25 lakh |
Also Read: Complete Buying Guide: Toyota Fortuner
MG Majestor
The MG Majestor is a new version, the successor to the MG Gloster, and still follows the same basic concept: a large body-on-frame diesel SUV with seating for six or seven people, plus 4WD features and specs.
The Majestor uses a 2.0-litre twin-turbo diesel producing around 215 hp and 478.5 Nm, paired with an 8-speed torque-converter automatic gearbox. Rear-wheel drive and four-wheel drive are available depending on the variant, and buyers can choose six- or seven-seat layouts.
Why it is better than Ford Endeavour
The greatest advantage of the Majestor is its technological innovations. Though the Endeavour was a high-tech vehicle for its time, the Majestor offers far more features, including Level 2 ADAS, a 360-degree camera, dual digital displays, connected-car features, and a more progressive interior.
Performance is also stronger. With around 215 hp and 478.5 Nm, the Majestor produces noticeably more power and torque than the Endeavour’s 170 PS and 420 Nm. This gives it stronger on-paper performance for highway overtaking and full-load driving.
Off-road capability is evidently one of the Majestor’s main strengths. The 4WD model has a low-range transfer case, an electronically locking differential, and several off-road driving modes. With the water wading capacity of approximately 810mm, the Majestor is slightly better than the Endeavour with its 800mm water rating.
The Majestor also offers more comfort-focused features. Depending on the variant, equipment can include ventilated and massaging front seats, three-zone climate control, a panoramic sunroof, a 12-speaker JBL audio system, dual wireless chargers and a powered tailgate.
Safety technology has advanced significantly with the introduction of a Level 2 Advanced Driver Assistance System (ADAS), which includes Adaptive Cruise Control and Active Driver Assistance. This technology was not available on the old Ford Endeavour.
A used Endeavour will cost significantly less than a new Majestor and still offers its distinctive 10-speed transmission. For buyers wanting the same rugged SUV concept with current-day technology, however, the Majestor is the more advanced package.
Price Comparison: MG Majestor vs Ford Endeavour
The new Ford Endeavour is significantly more expensive than the previous model, due to its newer technology and premium positioning.
| Variant | MG Majestor Price Range | Ford Endeavour Last New-Car Price Range |
| Base-variant | Savvy 2WD: ₹42.49 lakh | Titanium+ 4×2 AT: ₹33.80 lakh |
| Mid-variant | Not offered as a separate priced grade | Titanium+ 4×4 AT: ₹35.60 lakh |
| Top-variant | Savvy 4WD: ₹44.99 lakh | Sport 4×4 AT: ₹36.25 lakh |
Also Read: Complete Buying Guide: MG Gloster
Isuzu MU-X
If you want the same mechanical underpinnings as the Endeavour at a similar price point, the Isuzu MU-X is the best option. The MU-X is a seven-seat body-on-frame, diesel-only SUV with automatic transmission and 4×4 capability.
The MU-X uses a 1.9-litre turbo-diesel producing around 163 hp and 360 Nm, paired with a 6-speed torque-converter automatic. Buyers can choose between 4×2 and 4×4 versions.
Why it is better than Ford Endeavour
About power and luxury, the MU-X is not more powerful or luxurious than the old Endeavour; therefore, the principal advantages of the MU-X are its current production and its relative simplicity of construction from a mechanical standpoint.
The biggest benefit is that it is available new. Buyers receive current warranty coverage, emissions compliance and direct manufacturer support rather than relying on the condition and history of a used Endeavour.
The MU-X’s 4×4 system is designed for off-road use, with a shift-on-the-fly transfer case that gives you access to 2H, 4H and 4L modes, enabling the MU-X to perform extremely well in low-traction conditions.
The 1.9-litre diesel is less powerful than the Endeavour’s unit, but claimed mileage of around 13 km/l for the 4×2 and 12.3 km/l for the 4×4 is very close to the old Ford’s figures.
The current MU-X comes with six airbags, electronic stability control, traction control, hill descent control, and a rear-view camera. It also comes with comfort equipment such as a 9-inch touchscreen, automatic climate control, cruise control, leather upholstery, and multiple air conditioning vents throughout the cabin.
Price is another major advantage. The MU-X costs approximately ₹34.53 lakh to ₹37.71 lakh, placing it almost exactly where the Endeavour sat before Ford left the Indian market.
If you’re after luxury and performance, the Endeavour will likely be the better-suited option. It has been designed with these features as an integral part of the vehicle’s package. However, if you’re looking for a current 4×4 diesel vehicle that can carry seven people and handle light-duty off-roading, the MU-X presents a much better proposition.
Price Comparison: Isuzu MU-X vs Ford Endeavour
The MU-X has only two variants, so it doesn’t need an artificial mid-grade comparison.
| Variant | Isuzu MU-X Price Range | Ford Endeavour Last New-Car Price Range |
| Base-variant | Standard 4×2 AT: ₹34.53 lakh | Titanium+ 4×2 AT: ₹33.80 lakh |
| Mid-variant | Not offered | Titanium+ 4×4 AT: ₹35.60 lakh |
| Top-variant | Standard 4×4 AT: ₹37.71 lakh | Sport 4×4 AT: ₹36.25 lakh |
Summary
The Ford Endeavour is a fantastic used full-size SUV option in India, with its 10-speed automatic transmission, luxury interior, seating for seven, and classic 4×4 functionality. It is no longer available as a brand-new purchase, so buyers must choose between a pre-owned Endeavour and new options.
The Toyota Fortuner is the strongest all-round replacement. It offers more diesel power, proven durability, current warranty support and excellent resale value while retaining the body-on-frame, seven-seat SUV formula.
The MG Majestor is a better option for buyers who want more technology and better features, as it offers a 2.0L 150 hp diesel engine, Level 2 ADAS technology, an advanced off-road system, and comfort features that add value.
The Isuzu MU-X is the most faithful alternative on price and engineering. It is less powerful and less luxurious than the Endeavour, but it remains a straightforward diesel, automatic, seven-seat SUV with proper 4×4 capability.
The Fortuner, Majestor and MU-X offer some of the best options in the new SUV market, depending on whether you want technology, reliability or simple mechanics.
Also Read: MG Hector Plus Alternatives: Competitors of MG Hector Plus
FAQ’s About Ford Endeavour Alternatives
Q. What are the best alternatives to the Ford Endeavour in India?
The Toyota Fortuner, MG Majestor and Isuzu MU-X are among the strongest alternatives. The Fortuner focuses on reliability and resale, the Majestor on technology and power, and the MU-X on simple diesel 4×4 capability.
Q. Is the Ford Endeavour still available in India?
No. Ford stopped selling vehicles in India in 2021, and the Endeavour is no longer available as a new SUV. Buyers need to consider used examples or current alternatives.
Q. Is Toyota Fortuner better than Ford Endeavour?
The Fortuner is better for buyers who want a new SUV, stronger diesel output, Toyota’s current service support and strong resale value. The Endeavour still offers a more sophisticated 10-speed gearbox and a more premium cabin.
Q. Which Ford Endeavour alternative is the most powerful?
The MG Majestor is the most powerful of these alternatives, producing around 215 hp and 478.5 Nm from its 2.0-litre twin-turbo diesel.
Q. Which Ford Endeavour alternative is closest in price?
The Isuzu MU-X is the closest current alternative on price. It costs approximately ₹34.53 lakh to ₹37.71 lakh, compared with the Endeavour’s last new-car range of ₹33.80 lakh to ₹36.25 lakh.
Q. Should I buy a used Ford Endeavour or a new Toyota Fortuner?
A used Endeavour can make sense if it is well maintained and priced attractively. A new Fortuner is the safer choice for buyers who prioritise warranty coverage, current dealer support, resale value and long-term ownership convenience.
