Return of the Baleno
Maruti Suzuki is all set to revive the Baleno badge with the announcement of the ‘All New Baleno’, albeit in a different car segment. The ‘Baleno’ moniker is not new to the Indian market. The company had earlier launched a sedan by the same name in India, which proved to be quite popular for those looking for something more than what the Esteem offered.
Suzuki released the official pictures of the Baleno a few days ago. The press release says the European version of the car will be unveiled at the 66th IAA Frankfurt Motor Show on September 15.
We saw Suzuki making inroads into the India’s premium car segment with the launch of its S-cross premium crossover last month. With the announcement of Baleno codenamed YRA, it seems Suzuki is aiming to push and strengthen its position as a premium car make further up.The Suzuki Baleno/ Maruti YRA (codename) will probably be the second model to be sold exclusively through Maruti’s premium Nexa dealerships.
Suzuki Baleno or Maruti YRA
The IAA Frankfurt Motor Show will showcase the European Suzuki Baleno that will go on sale next spring, but its Indian counterpart is expected to be launched in 2016 with a different name, reportedly.
The New Baleno is expected to be positioned above the Maruti Suzuki Swift. It is estimated to be priced around the 7.5-9 lakh. According to Suzuki, the Baleno “will raise the bar for compact hatchbacks.”
What powers the Suzuki Baleno?
The new technologies that power the Baleno include a rigid, lightweight new-generation platform, highly responsive 1.0-litre direct-injection turbo BOOSTERJET engine, and SHVS (Smart Hybrid Vehicle by Suzuki) featuring engine assist by an integrated starter generator.
All of these should contribute to a fun yet efficient driving experience, giving the Baleno much more than just good looks and convenience.
So what do you think about this launch?
Will Maruti Suzuki be able to dethrone the other manufactures to establish itself in the Premium Car Segment?
Let us know in the comments section below.
Update: Almost new condition used Baleno cars in Delhi now available on Spinny at great prices.